Ethic LLC


Core Foundation

Anyone can build you a house. A house is just wood, nails, cement, shingles...
But a home is where memories are made, families bond, and life is lived.

Building homes is at the intersection of our two great passions:

To care well for people, and use our creative skill set to find solutions to challenges. Nothing gives us greater satisfaction than seeing a project take form from start to finish.

The Ethic team cares about what we do.

If something is worth doing, then it is worth doing well. While some would say the end results is all that truly matters we know that how we care for our clients through the process is just as important. We implement clear processes that helps clients know where both the project schedule and budget stands at all times.

Every home we build or remodel is important and special to us.

When one of our homes is featured in any way it is an honor. We were honored to have 620 Louise Avenue featured on the Elizabeth Home Tour in 2013, and 815 Mt. Vernon Avenue was featured in the Dilworth Home Tour in 2014.

Our company’s passion is to form positive lasting relationships with our clients and to build quality homes, a place where families will grow and live and love.


Cameron Cooke


Cameron grew up in Apex, NC, attended Campbell University and holds Master’s degrees from Southeastern Baptist Theological Seminary and Appalachian State University.

He started remodeling homes and building additions in 2003. Later, he entered into the field of custom homes.

Growing up in a small town, with family that did everything for themselves, taught Cameron some foundational truths to running a construction company.

  • If you are going to do something, do it 100% and make sure you complete what you start.
  • The attention to detail is a must when it comes to any project, regardless of its size.
  • Treat every person with whom you work with respect, whether homeowner or sub-contractor.

Chris Nance

Chris Nance

Project Manager

Chris moved to Charlotte in 2016 from Sanford, NC, where he was born and raised. He has a B.S. in Management from North Carolina State University and has been a licensed general contractor since 1998.

Chris began working in construction part-time while attending college. He found it to be a rewarding experience and chose to make it his profession. Chris also taught Carpentry and Construction Technology at a high school where he managed the construction of nine student-built homes during his tenure. He has since obtained a NC Home Inspector license and certification as Building Energy Analyst.

Chris and his wife, Veronica, moved to Charlotte from a small town with hopes their young daughter could experience life on a larger scale. Chris looks forward to exploring Charlotte as he learns more about this vibrant city.